CONCEPTION OF A CROWDSOURCING TOOL TO SUPPORT INDUSTRIAL DESIGN DECISIONS

DS 92: Proceedings of the DESIGN 2018 15th International Design Conference

Year: 2018
Editor: Marjanović D., Štorga M., Škec S., Bojčetić N., Pavković N.
Author: Wiesner, Martin; Vajna, Sándor
Series: DESIGN
Section: DESIGN SUPPORT TOOLS
Page(s): 511-522
DOI number: https://doi.org/10.21278/idc.2018.0355

Abstract

Industrial Design is still seen as a ""soft"" factor without big influence within the most product development decisions, because of the low measurability (Kohler, 2003). Therefore it is necessary to develop a tool which enables Industrial Designers to make design preferences empirically measurable. This paper will provide first insights to relevant theories, perspectives and a comprehensive methodology overview for implicit and explicit measuring methods, which will be implemented in future steps in the emerging crowdsourcing approach to support Industrial Design decisions.

Keywords: aesthetics, crowdsourcing, decision making, industrial design, implicit measures

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