THE CHARACTERISTICS OF SUCCESSFUL MEANING CONSTRUCTION IN DESIGN TEAMS

DS 92: Proceedings of the DESIGN 2018 15th International Design Conference

Year: 2018
Editor: Marjanović D., Štorga M., Škec S., Bojčetić N., Pavković N.
Author: Knudsen, Line Sand; Tollestrup, Christian; Haase, Louise Møller
Series: DESIGN
Section: DESIGN PROCESSES
Page(s): 793-804
DOI number: https://doi.org/10.21278/idc.2018.0255

Abstract

Creation of new meanings of products and services is acknowledged as the key skill of designers today. Still, it is also recognised as a difficult competence to acquire and moreover, there is very little guidance for novice designers or non-designers on how to practice this creation of new products meanings. In this study, we explore the meaning construction process in four novice design teams. The study reveals a remarkable difference between high-grade and low-grade students related both to their approach to a design problem as well as their prioritisation of aspects in the design process.

Keywords: meaning making, early design phase, design teams, new product development

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